Founded in 1993, Aimer is one of the leading lingerie brands in China and as well a fashion kingdom which is dedicated to supplying high quality lingerie products for women, men, youth, kids. Led by a world-class creative design team, Aimer believes in creating beauty and quality lingerie products. The Group consistently focuses on innovation and creativity in its designs, which often features an elegant fusion of oriental and western design elements.

With an international presence in Europe, the Middle East and Southeast Asia, the Group’s creative design team continuously creates more than 400 new products under Aimer’s five main brands: AIMER, imi's, LA CLOVER, AIMER men and Aimer kids. Aimer Group is recognised today as the pioneer of Chinese fashion lingerie brands, bringing evolutionary innovation into the designs of lingerie products. Products under the brand include women and men’s intimate apparel, including bras and panties, sleepwear, shapewear, thermal wear, robes, swimwear and accessories.